About Me

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Heyyy! I'm Sierra Blanc, a New York-based Art Director, blending creativity, curiosity, and compassion into every project. Currently a Senior Creative at Refinery29, I’m an all-in-one Creative: Art direct, write concepts, pitch to clients, and support in event production.

At Giant Spoon, I created compelling user experiences as an Experiential Art Director, working alongside 3D designers. At Virtue Worldwide X VICE Media, my role involved ideation, pitching, and designing for various media, including commercials and social media.

A proud alumna of the Fashion Institute of Technology, but my hands-on learning flourished at Marpipe, designing ads instrumental in developing a design A/B testing AI.

sierrajblanc@gmail.com

AWARDS 🏆

  • Parents didn’t understand the long-term cognitive benefits that children develop while playing with LEGO. So we showed how their kids could be the world’s greatest innovators by using creativity to solve problems.

    https://youtu.be/uBnLYupsioc

  • We created an immersive learning experiences cater to Gen Zs needs. M,E.E, Multi-sensory Education Environment. M.E,E uses motion sensing technology and AI data tracking to create an engaging learning experience that is unique to each student’s learning style.

    https://www.oneclub.org/awards/youngones/-award/41197/bbc-multi-sensory-educational-environment

  • We created an immersive learning experiences cater to Gen Zs needs. M,E.E, Multi-sensory Education Environment. M.E,E uses motion sensing technology and AI data tracking to create an engaging learning experience that is unique to each student’s learning style.

    https://www.dandad.org/awards/new-blood/2020/bbc/3588/mee-multi-sensory-educational-environment/

FUN TIMES!

Treasure

One of my talents is finding great spots for fun, like movies, music, and food. I enjoy making friends with different people and exploring random places due to my curious nature.

Music - Soulection

Theater - The Effect

Food - Wei’s, Caliente Cab Co. or Scarr's Pizza (Very hard pick, all chill vibes)

CHESS

I like to pretend I’m in a medieval war room. I love strategic thinking and puzzles, which is why I enjoy playing chess. My interest in the game stems from a deep-seated desire for mental stimulation and challenge. (Aka I get bored easily).

TRAVEL

Call me Dora the Explore, because I love discovering new destinations and different cultures. My recent trip to Iceland has made me even more passionate about exploration, and I've developed a strong appreciation for the peaceful beauty of nature. As a City Girl, the stunning landscapes and quiet calm of the snow had a lasting impact on me.