Side Quest With Me?
What is itSide Quest With Me is a passion project I started in October 2025. It’s a lifestyle brand for creatives, centered around community, curiosity, and exploring one another’s interests.
Great art is created through communal exploration.
❋ Brand We Worked WithR29, Voss Water, Tinto Amorio, Scarr’s Pizza, Brooklyn Boulders, Where is Football, Hot Yoga 4 You, Soccer Roof, All’bout Clay and More!
❋ Sierra's RoleDesign, Video Production, Event Production, Sale, etc.
Primary logo lock up
The logo for Side Quest With Me was inspired by classic gaming iconography — specifically the “!” symbol often used to mark side quests, hidden missions, and unexpected adventures. That idea felt deeply connected to the spirit of the brand: curiosity, discovery, and saying yes to new experiences.
The decision to replace the exclamation point with a question mark was rooted in the brand’s core value: curiosity. Where “!” declares, and the “?” asks. It invites the audience to explore, rather than announcing.
From there, the design evolved into a question mark that subtly forms the letter “S,” tying directly back to the brand name itself.
Web Design
The website embraces a layered, editorial-inspired design that blends the feel of a contemporary zine and digital collage. Overlapping imagery, polaroid-style frames, taped photos, sketches, and graphic grid lines create a sense of discovery and documentation, while the structured layout keeps the experience intentional and immersive. The mix of raw visuals and clean typography reflects Side Quest’s spirit of curiosity, creativity, and exploration.
Flyers Design
Each flyer is designed to have its own personality, reflecting the vibe and energy of each Side Quest. As we continue exploring and evolving our visual identity, the designs intentionally experiment with different aesthetics. You can see the OG retro-inspired logo.
THE SIDE QUEST · THE SIDE QUEST ·
THE SIDE QUEST · THE SIDE QUEST ·
